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Showing posts with label generate real estate leads online. Show all posts
Showing posts with label generate real estate leads online. Show all posts

Friday, November 11, 2011

Craigslist Real Estate lead generation secrets revealed pt 3-Student CL ad Case study


Getting Craigslist real estate leads doesn't have to be hard. In this video I breakdown and analyze a student's craigslist ads who is applying what I have been teaching. Join me for the next few minutes as I show you the correct way to get real estate leads with your craigslist ads and what to avoid that will prevent you from getting craigslist real estate leads for your business. Thanks again to Faby Gonzalez for allowing us to share her ads with everyone in today's video about Craigslist Real Estate Lead generation.

Monday, October 3, 2011

Back to the basics or is it?


In our ever-changing technology age it can be difficult to navigate all of the marketing avenues available to the modern day RE professional. Between Social media and the Internet there seems to always be a new exciting way to get leads or drum up business for yourself. This can break a person down and cause a bunch of unnecessary confusion. Can you relate?
Thankfully you are an avid follower of myself and this blog right? J What I have found in my years of being a RE direct response marketer is that no matter what shinny new strategy that surface you can’t go wrong by sticking to the basics. I know your sitting there right now reading this saying to yourself “Paul you must have lost your mind, you never condone out dated lead getting marketing techniques” and you are right.
When I speak of the basics I am speaking about direct mail and cold calling in specifically. Now these two methods of getting leads are tough to do when you don’t understand how value is created. For those of you not in the know value is creation is the job of the RE agent or Realtor and no one else. So make sure you have some type of value proposition for your leads before you even begin otherwise you are setting your self up for failure. Got it.
Now back to the basics point I was making. I have coined the phrase Web 3.0 which means you drive traffic to your online offers from offline methods such as direct mail or cold calling. This is a lot easier than you think and for good reason. By sending a prospect online from a direct mail piece or call you are taking the position of information provider instead of desperate sales person. You can get really creative with this type of marketing fast when you take things seriously. Check it out.
Right now I am running a couple of campaigns that I want to share with you. The first is I am passing out flyers door to door which tell the prospect to go to a website that I set up where they can grab a report. I also have created a QR code that sends scanners of it to a youtube video of my wife explaining her services. So these are 2 simple traditional marketing methods with a new age twist to them, hence web 3.0. Got that?
In conclusion the traditional basics of lead generation combined with the new age technologies available make for a powerful duo.  

Friday, September 2, 2011

[video] How to get your RE biz found online


Do you wonder how your RE biz gets found online? You already know where you need to be online but how do you actually get found online?

Today's video will clear the air and explain to you how your RE biz is found online. You need to know how the internet works before you go out and attempt to generate leads for your RE business online. If you do not learn the foundational information about how the internet works you are headed for rough times.

Check out this video I pulled out of the archives for all of you today and make sure to leave your comments about what you thoughts where on today's video. Thanks for stopping by and watching.